Blog Posts By Raw Media Co.

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SEO Best Practices Crash Course

 Ensuring your website is optimized for search engines is one of the best ways to bring quality traffic to your online business. Search engines use algorithms and bots to determine how relevant your content or website is to a search.…
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Native Advertising | The best way to format your content

Native Advertising|The surefire way to make sure your brand is exposed to the right consumers online! So, you want to get the word out about your small business but you don’t want to be basic. Everywhere we turn, we are met with advertisements…
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Audience Segmentation For Marketing Success

To review one of the first topics we all learned about in our Marketing 101 college courses, successful marketing is about being at the right place, at the right time, in front of the right people, with the right message. So, the question is,…
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Key Marketing Trends That Aren't Going Anywhere

Must know marketing trends that are making their permanent marks on the way we do business. Keeping up with digital marketing trends can be quite a nightmare! Often, by the time you figure out what’s hot and how to implement…
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Storytelling As a Powerful Marketing Tool

So what sounds like a better dish soap?Brand X: 3 time more grease- cleaning power, concentrated formula with Hypoallergenic and dye -free formula-- Or --Brand Y: A video of how it helped save marine animals in oil spills? Brand…
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F*CK FLUFF | How to ensure your content contains substance

 As an innovative and ever growing creative, you are on the hunt to constantly grow your skills and expertise. The mere fact that you are reading this blog is evidence that you are a self-starter. An ambitious and driven go-getter…
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Using pop culture as a marketing tool

The significance in incorporating current events and popular trends into your marketing. We all as individuals have our interests and a preferred topic of conversation and it’s significant when you talk about the same things with…
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4 Critical Tactics to Develop a Strategic Marketing Plan

How to create a situational analysis to guide your marketing plan.   Here at Raw Media Co. we understand the value of creating a marketing plan that has a basis in research. We know that random acts of marketing…
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From Nudes to News Snapchat Has Evolved Into The Perfect Digital Marketing Tool

I recently discovered Snapchat. I use it regularly to snap my friends back and forth and document my “story”, but it wasn’t until recently that I really discovered snapchat.I realized that top media companies and TV stations like…
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Personalize Your Content Marketing

Use content personalization to drive new business and nurture existing customers It’s no secret that the age of passive consumerism has met its end. Consumers are taking active roles in shaping their consumer experience. They write…
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Using Digital PR to Get Buzz For Your Business in 2018

Manage your brand's image with digital public relations! Let’s get real for a second. It does not matter how great you think your brand is. It does not matter that your company loves your brand. What the general public thinks…